CHALM Shea Butter Fusion was born from a deeply personal need for better skin hydration and a desire to honor legacy.
Our story begins with
Alice Mae Foster (AMF)
a woman whose skin radiated with the richness of melanin and a natural glow that seemed effortless.
Her beauty wasn’t just skin deep—it was rooted in care, confidence, and connection to nature.
Inspired by AMF’s timeless glow
We created AMF Shea, our signature whipped shea butter. This luxurious blend is formulated to restore essential moisture while enhancing your natural radiance. At CHALM, we believe skincare should nourish both the body and the soul. That’s why our products fuse the wisdom of traditional natural care with modern simplicity.
Every jar is a tribute to heritage, self-love, and resilience. Crafted with intention and care, CHALM empowers you to embrace your natural beauty while honoring the skin you’re in.
Why Shea Butter
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Why Shea Butter 〰️
Rich in vitamins A, E, and F, shea butter deeply hydrates and soothes while promoting skin health for all skin types—dry, sensitive, oily, or somewhere in between. We elevate its benefits by blending it with mango butter, which enhances shea’s softening and smoothing power, and lightweight, nutrient-rich carrier oils like jojoba and apricot kernel.